By Adam Hoydysh, Vice President of Hotel Sales at Plum
There’s no denying it — the modern consumer wants what they want when they want it, and how they want it. We’ve long since entered the ‘Age of the Customer’ and, in that same breath, the ‘Age of Personalization.’ Regardless the product or service, success in 2019...
By Jos Schaap, CEO and Founder - StayNTouch
Bill Gates was famously quoted saying “We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten.”
Over the last decade, we have witnessed a period of rapid technological evolution. Our world is, seemingly, in a...
By Adam Hoydysh, Vice President of Hotel Sales at Plum
When we speak to modern guest expectations, a number of considerations come to mind. The mobile experience, the self-service model, advanced guest-facing technology, artificial intelligence, virtual reality and hyper-personalization are just a few of the trends currently...
By David Millili, CEO of Runtriz
Hotel loyalty programs were created in the 1980s, a spinoff on airline loyalty programs implemented as marketing tools after de-regulation. Marriott was among the first with a program, and in some ways, the Marriott loyalty program has created its own powerful brand. For the most part, loyalty programs...
Pierre Boettner
CEO and Founder, hospitalityPulse
Lodging Magazine recently published its picks for the “Five Innovative Hotels of 2017,” and in almost all cases the emphasis was on the décor and architecture. Floor-to-ceiling windows made a big splash, as did local artists, and various and sundry takes on the cocktail bar...